- To support company’s continued growth and expansion -
NEWBURYPORT, Mass. (January 17, 2008)
Mobility Services International (MSI), a leading global mobility firm, today named Jennifer R. Reichenbacher as the company’s Vice President, Marketing.
Reichenbacher brings more than 15 years of marketing leadership experience to MSI. As VP, Marketing, she will formulate and implement MSI’s strategic marketing plans, ensuring that the company is positioned for continued growth and success.
Since 2004, Reichenbacher had served as Director of Marketing for RE/MAX of New England, where she was responsible for the company’s advertising, public relations and communications initiatives, including negotiations and activation of programs with the New England Patriots, Boston Celtics and Boston Bruins.
Previously, Reichenbacher served as Director of Marketing for Keurig©, a leading single-serve coffee corporation in the US, Canada and Japan, where she focused on B2B marketing, product development, brand development and co-marketing partnerships with Green Mountain Coffee Roasters, Diedrich Coffee Roasters and Timothy’s.
Reichenbacher’s new role marks her return to MSI: From 1993 to 1999, she served as the company’s Assistant Director of Sales, where she managed MSI’s proposal process, developed sales support and analysis tools and opened the company’s first overseas office in London.
“I am thrilled to have the opportunity to re-join MSI and contribute to the continued growth of the Company—both domestically and globally,” said Reichenbacher.
MSI President and CEO Timm Runnion added, “Jennifer’s earlier efforts at MSI helped make the company what it is today, and she has made impressive contributions to other organizations since then. We’re excited to welcome her back to MSI and know she will play a vital role in the company’s continued growth.”
A graduate of Syracuse University, Reichenbacher resides in her hometown of Marblehead, Mass.
ABOUT MOBILITY SERVICES INTERNATIONAL
Founded in 1981, MSI is the leading independent provider of global employee mobility services for corporations in more than 150 countries worldwide. MSI’s expertise includes relocation program management, policy development and benchmarking, strategic HR planning and cost management. The company provides a full spectrum of mobility services, including US home selling, home finding and strategic services, and comprehensive global services. An independent, non asset-based company, MSI can objectively select the best suppliers and resources for its clients, assuring them of Uncompromised Results™. For more information, visit www.msimobility.com.
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MEDIA CONTACT:Jerry FunaroDirector, Marketing CommunicationsMobility Services International+1.203.227.9969jerryfunaro@msimobility.com
